With so much search being done using AI tools now, it’s time to look at how to get found in the new era of search.
Search is changing fast and it’s not just about Google anymore.
AI tools are already shaping how people discover businesses, services, and expertise. By 2026, being “SEO-optimised” will mean more than keywords, backlinks, and page speed.
In this focused 30-minute webinar, you’ll learn how search behaviour is evolving and what practical steps businesses can take now to stay discoverable in an AI-driven search landscape.
This session is designed for business owners, marketers, and decision-makers who want to future-proof their websites without chasing every new trend.
In this webinar, you’ll learn:
- How AI tools are changing the way people search and find information
- Why traditional SEO alone won’t be enough by 2026
- New optimisation approaches that help AI systems understand your site
- The growing importance of clarity, structure, and authority
- What to focus on now and what can safely be ignored
You’ll leave with a clear mental model for how AI search works, plus practical actions to make your website more visible, useful, and resilient as search continues to evolve.
Short, practical, and forward-looking. No scare tactics. No buzzwords. Just sensible guidance for what’s coming next.
Ideal for business owners, marketing leads, and anyone responsible for keeping a website relevant over the next few years.
Presented live on Friday January 2, 2026 by Darwin Innovation Hub Entrepreneur in Residence, Dante St James.
